Our automotive business is known for the Subaru brand.
Ever since the launch of the Subaru 360 in 1958 we have continually pursued to offer vehicles with outstanding safety and driving performance in a variety of driving conditions as well as intelligent packaging. This concept is shared by every vehicle Subaru makes, and it was with this mindset that Subaru developed its Symmetrical All-Wheel Drive (AWD) system. Our Symmetrical AWD features a symmetrically-laid-out drivetrain with Subaru’s compact, low-center-of-gravity horizontally-opposed “Boxer” engine positioned in line with it. Through these technologies, we achieve the Subaru ideal of drivability that stays true to driver intentions, enabling reliable performance in any weather and all road conditions.
In readiness for emergencies, we supplement such active safety features by simultaneously enhancing pre-crash and collision safety performance. In 2010 Subaru equipped the Legacy and Outback with EyeSight (ver.2), a driver assist system that prevents collisions and minimizes damage in the event of an accident. In 2014 we introduced EyeSight (ver.3) on the Levorg, enhancing every function of the system and adding a new steering assist control. Through such innovations, we strive to create vehicles that anyone can drive with peace of mind.
At the same time, we put ceaseless efforts in developing environmental technologies, including the Subaru XV Hybrid released in 2013 as well as the 1.6-liter intelligent DIT engine which achieves both drivability and environmental performance by combining small engine capacity with a direct injection turbo.
By providing enjoyment backed by peace of mind, we believe that a car transforms the life of its owner into a richer, more active experience. Subaru will continue to enhance its engineering excellence to offer such cars.
LEGACY B4 / LEGACY OUTBACK / LEVORG / WRX S4 / WRX STI / IMPREZA SPORT / IMPREZA SPORT HYBRID / IMPREZA G4 / SUBARU XV / SUBARU XV HYBRID / FORESTER / SUBARU BRZ / EXIGA CROSSOVER7 / STELLA / PLEO / DIAS WAGON / SAMBAR /The special vehicle for disabled persons
Fuji Heavy Industries develops and manufactures a wide range of products at its Saitama Plant in Kitamoto City, Saitama Prefecture, including general-purpose engines for construction, industrial and agricultural equipment,
high-performance engines for snowmobiles and all-terrain vehicles, and finished
goods such as engine-driven generators and pumps.
Its distinctive yellow engines sold under the Robin brand have earned a worldwide reputation as tough, dependable power sources suited to a multitude of applications and usage environments, ever since the first M6 model was launched in 1951. Subaru now exports a lineup of more than 2,000 general-purpose engine models to over 100 countries, and is known as a reliable brand the world over. Widely used in generators and pressure washers, the flagship EX series complies with international emissions regulations including the world’s most stringent standards of the US Environmental Protection Agency. The ER12 was specially developed to power rammers, which require particularly high levels of durability and performance, and is used by the top brands in the construction equipment industry. Other products have been developed for horticultural and agricultural applications, such as the EA-V series for mowers and other gardening equipment, and the EK series ideal for tillers and rice planters. The company also develops high-performance engines for utility vehicles. Driven by its mission of providing power to support day-to-day life, the Industrial Products Company will continue to hone the trusted technologies it has developed over the years in the aim of further developing its business as a global comprehensive general-purpose engine manufacturer capable of meeting diverse customer needs.
The general-purpose engine/The engines for specific sort of vehicles (e.g. snowmobiles, ATVs, and so on)/The Subaru generator/The Robin generator/The Robin water pump